20130130-Disney Pushes Back On NFC Privacy Concerns

Disney made major headlines when its plans to institute the NFC-based MyMagic+ loyalty, payment and admission platform at its Florida theme park appeared in the New York Times earlier this month. They popped up in the news again when Rep. Ed Market (D-Mass.) sent a letter to Disney last week questioning privacy issues surrounding the platform, and citing possible “surreptitious use” of children’s personal data. How did Disney CEO Bob Iger respond to the criticism?