UK-Based Finixio Debuts iGaming Platforms in Balkans, Germany, Japan

Finixio, a London digital media firm, is rolling out sports betting products in the Balkan, German and Japanese markets, a press release said Friday (April 1).

The products are Kladionica.com for the Balkans,  WettanbieterBonus.de for Germany and JapaneseBetting.com for Japan.

The Finixio products let users compare sportsbook services and offers from various sites.

“2021 was a breakthrough year for us as we successfully diversified into the iGaming vertical,” said CEO Adam Grunwerg. “This year we aim to expand into new markets where we see great potential. The Balkan markets of Serbia, Croatia and Bosnia will give us access to more than 15 million users, while Japan is one of the most untapped markets with over 125 million people and a $60 billion online sports betting industry. Japan is also quite unique when it comes to its domestic sports schedule, with a focus on baseball, sumo and horse racing fixtures.”

Finixio has also rolled out horse racing tools and services, such as live horse results, race cards and odds comparison.

Grunwerg said the future of the company would include continuing growth, expanding into new markets and changing up the company websites to make them industry leaders.

“This includes an increased focus on personalization, user ratings, tools and high quality news. We also aim to keep on top of upcoming or newly regulated betting regions such as Brazil, Chile, Ukraine and Canada.”

See also: New York Bets On Mobile Sports Wagering

PYMNTS wrote that New York had been seeking proposals from sports betting companies that wanted to set up mobile operations in the state last year.

The report said the proposals would be reviewed and acted on by the New York State Gaming Commission.

The report said the move was intended to close a $16 billion budget deficit that occurred because of the pandemic.