Today in FinTech: Savings With Bitcoin; Embedded Finance Tools; Digital Goes Physical

In today’s FinTech news, spare change can add up to (possible) bitcoin wealth with a new savings app for the French, while an embedded finance tool can help small businesses transform. Plus, digital data is being tapped to provide in-store intel.

Bitstack Secures $1M to Advance Bitcoin Savings

Paris-based bitcoin savings account app Bitstack raised 1 million euros ($1.05 million) in a funding round led by Founders Future. The startup strives to help people save in bitcoin by automatically rounding up daily purchases. Bitstack is regulated as a digital asset service provider (DASP) by the French Financial Markets Authority (AMF) and the French Prudential Control and Resolution Authority (ACPR).

FIS, Treasury Prime Launch Embedded Finance Tool

FinTech firm FIS is working with banking-as-a-service (BaaS) startup Treasury Prime to launch an embedded finance tool. The new product uses API to help small and mid-sized financial institutions digitally transform by embedding services like banking, credit, payments, insurance and investments.

TikTok, Foursquare Partner to Garner In-Store Visit Data

TikTok and Foursquare are teaming up to help sellers and advertisers leverage data about American and Canadian in-store visits. The collaboration enables both companies to quantify the effectiveness of advertising campaigns regarding in-store foot traffic. The goal is to help merchants follow a customer journey from digital impressions to in-store visits.

London Mayor Visits Silicon Valley to Talk Tech Trade Mission

London Mayor Sadiq Khan is meeting with Silicon Valley tech leaders as part of a U.S. trade mission tour to elevate London’s tourism and technology industries. He is speaking with the heads of Google, LinkedIn and others to continue promoting London as the first destination for the expansion of American tech firms.

Chainalysis Raises $170M at $8.6B Valuation

Singapore’s sovereign wealth fund GIC backed blockchain data and analysis startup Chainalysis with $170 million in a Series F funding round that doubles the company’s post-money valuation to $8.6 billion since June of last year. Launched in 2014 and headquartered in New York, Chainalysis provides blockchain data and analysis to help organizations spot, stop, and prevent cybercrime and money laundering.