MySizeID Joins Wix eCommerce Platform

MySize Inc., the Israeli developer and creator of virtual try-on solutions, on Monday (Sept. 13) made MySizeID available in Wix eCommerce stores, accessible through the MySize API, per a press release.

Wix joins Shopify, WooCommerce, Bitrix and LightSpeed, where MySizeID is now available. Brands including Levi’s, Speedo, US Polo and Boyish Jeans also use MySize’s technology.

New Wix customers who add MySizeID to their eCommerce sites will get three months of MySize support, allowing them to optimize the MySizeID widget on their platforms. Wix customers will also have a MySizeID chatbot and a MySizeID help center added to their eCommerce sites.

Average order value rose by an average of 15% in the first half of 2021 when MySize tech was applied to at least 40% of product listings, while eCommerce conversion rates grew by an average of 2.75 times, according to a recent MySize internal business intelligence report.

According to Wix, the number of active stores on its platform increased by 200,000 to over 600,000 in 2020, and Ronen Luzon, MySize CEO, said he’s “thrilled” that MySizeID will now be available to Wix store owners. “MySizeID can add real value to small and mid-size companies on the Wix platform by increasing customer confidence in size selection, and thereby reducing return-related operational costs,” he noted.

Related news: MySize Virtual Fitting Room App Links up With French Fashion Retailer

In June, MySize partnered with French fashion company La Caserne to offer the MySizeID app in France across the more than 25 brands offered by the so-called “sustainable fashion incubator.” MySizeID is helping La Caserne customers with sizing accuracy and return reductions.

MySize’s app uses sensors that are embedded into customers’ smartphones to get accurate clothing sizes for any brand, allowing a shopper to go online from anywhere and find out which size is the best fit for them. The platform works with a shopper’s actual measurements and allows for contactless transactions.