ResTech Firm sunday Debuts Restaurant Ordering Tools

Restaurant payment solution sunday has announced new “Order & Pay” capabilities, according to a Wednesday (March 23) press release.

The pandemic has changed consumer behaviors, and per the release, sunday’s tech solutions can help ease the operational pressures that have arisen, such as labor shortages.

The company is also offering open-ended payment processing for a variety of point of sale (POS) systems, which will allow customers to scan QR codes at both dine-in tables and payment counters. Scanning the QR code gives customers instant access to a digital menu.

Once an order is placed, customers can pay securely, without downloading any other apps or signing in elsewhere. Victor Lugger, sunday co-founder, said the goal was to help facilitate better, easier restaurant experiences.

“Being able to simultaneously help restaurant employees and simplifying the dining process for consumers is something we are quite passionate about,” Lugger said in the release. “After giving 15 minutes of time back to customers and waiters in the traditional restaurant business, we are now offering this to bars, food courts, QSR and festivals.

“The QSR market alone is valued at almost $300 billion in the United States and we believe sunday will continue to help this grow.”

PYMNTS wrote that the restaurant tech industry is growing, with more mergers and acquisitions going on. For instance, DoorDash is set to acquire Bbot, a contactless ordering and payment tech provider.

Read more: ResTech Could Be at the Start of a Wave of Consolidation

Meanwhile, Olo, the B2B Software-as-a-Service ResTech company, will be buying Omnivore, a tech company to help connect POS systems to operational management tools to help boost efficiency.

Last October, financial tech and services company Fiserv also inked a deal to buy BentoBox, a restaurant marketing and commerce platform — which would add the company’s tech into Fiserv’s restaurant tech solution Clover.

Tim McLaughlin, CEO of restaurant commerce platform GoTab, predicted there could be more developments coming, saying there were “way too many players out there, too many piecemeal solutions … in the ResTech world, because ultimately no nobody really wants to run a separate software product for every channel that they deal with.”