Treasure Cash Platform Helps Businesses Make More on Idle Cash

B2B FinTech cash management platform Treasure Financial on Monday (March 14) unveiled Treasure Cash within the Treasure Reserve portal, which the company says can bring businesses up to 15 times more on idle cash with 10 times higher FDIC insurance, no market risk and daily liquidity.

Treasure Financial has a suite of products that help business leaders track finances in real time and access tools that help them generate revenue from their business capital.

“With Treasure Cash, businesses can generate revenue from their idle cash like big corporations do,” said Sam Strasser, Treasure CEO, in the company press release.

Treasure customers can sign up online, add information about their businesses and have their Treasure Reserve account open by the next business day, then have the ability to deploy their idle cash into Treasure Cash, Treasure High Yield or other offerings across the digital platform.

“It is about time businesses have access to the same type of tools that big corporations deploy on a daily basis to optimize their finances with their treasury department,” said Ben Verschuere, Treasure’s co-founder, in the company press release. “Our mission is to turn business’ finances into revenue opportunities and our Treasure Reserve does exactly that.”

Related: 54% of CFOs Consider Liquidity and Cash Management Their Top Challenge

PYMNTS research in October revealed that 54% of CFOs cite liquidity and cash management as a top challenge, according to the Corporate Cash Management Playbook, done in collaboration with Red Hat, Infosys Finacle and Intel.

Innovations in cloud computing and application programming interfaces (APIs) have the potential to bring bank-level operations to the C-suite and enable real-time forecasting that outperforms static models.

These tools allow corporations to manage multiple payment flows from wide-ranging sources, including from digital channels, such as eCommerce sites and platforms. That’s important because payment flows are diversifying as companies expand into digital retail and B2B channels and can enable real-time payment and cross-border transactions while also minding foreign exchange risks.

Payment security is also a vital component of digital cash management solutions, with companies deploying artificial intelligence (AI) and other advanced machine learning to detect and counter fraud threats.