Festival Cruise Experience Firm Sixthman Teams With Uplift for BNPL for Bookings

Uplift, which works on buy now, pay later (BNPL) solutions, has crafted a new partnership with Sixthman, a company that hosts music and lifestyle festivals at sea, a press release said on Tuesday (Aug. 31).

With the partnership, Sixthman guests will be able to book directly with the app and pay over time through monthly installments with Uplift, which can now extend beyond their cruise dates.

“The fundamental Sixthman core values of going above and beyond to both build community and provide amazing guest experiences continue to be central to all that we do,” said Joy Todaro, senior manager of community relations for Sixthman.

Uplift will be available for any new cruise bookings which can be made by contacting Sixthman. Uplift installments will be expanded to all booking channels, inclusive of new reservations. The company said that booking will become much easier and there will be no late fees. Guests will also be able to travel before completing all of their scheduled payments.

The press release noted that Sixthman guests will be able to pay in purchase amounts starting at $300, with users now gaining the option to pay $178 at a time for cruises that cost $2,000 overall.

See more: Willow Automates Pay-in-Four Bill Financing

In other BNPL news, Willow has rolled out new programs for automating non-discretionary spending, according to PYMNTS.

Willow, only rolled out last April, now has over 20,000 customers on its platform letting customers upload their bills to have them paid by the time they’re due — and then the customers can pay Willow back in installments after that.

Willow, while not charging interest and paying utility bills, child care and other things, charges a $4 fee plus $100 bill payment.

“It’s no secret that consumer finance in the U.S. is broken, with creditors encouraging consumers to spend beyond their means,” said Willow Co-Founder and CEO Bay Hudner, according to the report.