Some part of the response to the COVID-19 pandemic was pretty easily anticipated early on. We all could have guessed that consumers would go digital in response to the physical world being more or less shut down for several months. The fact that the shellfish industry would see a great DTC digital boom? Probably less expected. But as the desire to go digital has gone global, the recurring question is how to make the money move faster – for workers and for businesses – as the pace of the marketplace is speeding up across the board.
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