As laundromats and handyman services race to reach doorsteps with a simple buzz on an app, can tailors be left far behind? Not if one is shopping at Macy’s.
The retail giant has partnered with zTailors, a nationwide on-demand digital alternation service to offer customized alterations to its online customers.
The service, which is also being offered on Bloomingdale’s website, is currently available in the Los Angeles area and is expected to launch in New York City, San Diego and San Francisco for additional pilot tests later this month.
The partnership, which aims to cut back the trip to a tailor that online customers often make, is being made available for the same alteration costs as what Macy’s and Bloomingdale’s customers pay in-store. Except, they don’t have to go to the store.
The service can be availed by the shopper through a simple click in the checkout process. Once the purchase has been delivered, the tailor visits the customer’s home or office for a fitting and wardrobe consultation. Once the altered item has been delivered, the customer can try the garment and ask for complimentary re-dos.
In an Uber-like style, zTailors screens and certifies the tailors before allowing them to provide services on its platform.
"With zTailors, our online customers can receive the same professional and personalized service they have come to expect from our stores,” said R.B. Harrison, Macy’s, Inc. chief omnichannel officer. For those customers who prefer to purchase online, this is a convenient way to look their best at a fraction of the cost of custom clothing."
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