Ingenico, Saygent Add Voice-Based Customer Feedback to Mobile Shopping
Ingenico and Saygent have partnered to integrate cutting edge, voice-based customer feedback technology into Ingenico’s Mobile Retail Platform (iMRP).
“Immediately after making a purchase,” Ingenico explains, “customers are asked their thoughts on their shopping experience to better gauge their true feelings in the moments after completing their transaction via Saygent’s on”the”go voice feedback solution.”
Saygent CEO Guy Hirsch says the partnership is indicative of Ingenico’s larger effort towards “transforming the ‘Point”of”Sale’ into a platform rather than a closed solution, which tremendously accelerates innovation.”
According to the release, both companies are in discussions with “several select merchants in the U.S.” regarding a pilot program that could be rolled out as early as the second quarter of this year.