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EU: Premier League in record £5.14 billion TV rights sold after appeal is rejected

By  |  February 10, 2015

Sky and BT Group agreed to pay a record £5.14 billion for the U.K. rights to broadcast live English Premier League soccer. The record high deal was announced on Tuesday.

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    The way that Premier League TV rights are sold is currently being investigated by the UK’s telecommunications regulator following a complaint by Virgin Media. Ofcom is assessing whether the “collective selling” of the rights adheres to competition rules. It recently refused Virgin Media’s request to force the Premier League to suspend its awarding of the new TV rights contracts until after its on-going investigation had been completed.

     

    Full Content: Bloomberg

     

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