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Greece: Heineken subsidiary fined over market abuse

 |  December 1, 2015

Greece’s state competition watchdog on Tuesday imposed a 31.5-million-euro fine on the country’s main beer distributor Athenian Brewery, a Heineken subsidiary, over unfair market practices.

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    The watchdog said Athenian Brewery had a “long-running” and “targeted” policy to squeeze out competitors by imposing exclusivity clauses on retailers in return for credit facilitation or price incentives.

    The company immediately branded the ruling “unfair” and pledged to contest it in court.

    “Athenian Brewery categorically denies the commission’s claims, it considers the decision unfair and baseless and states that it will immediately seek recourse to justice,” it said in a statement.

    Full content: Ekathimerini

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