A PYMNTS Company

Italy: Tripadvisor escapes fine over fake reviews

By  |  July 13, 2015

An Italian court overturned Monday a 500,000-euro fine slapped on TripAdvisor for failing to warn users that some opinions posted on the popular hotel and restaurant review website may be fakes.

“TripAdvisor never asserted that all the opinions were real, even mentioning that verification was impossible and to consider the trend rather than each comment one by one,” said the administrative court ruling.

Italy’s competition watchdog slapped the fine on the local subsidiary of the popular travel website in December, saying the company’s advertising had emphasised “the authentic and genuine nature of the reviews, persuading consumers to believe the information is always reliable and reflects real tourist experiences.”

Full content: la Republica

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