Microsoft’s Smith Applauds UK’s ‘Tough and Fair’ Stance Post Activision Blizzard Deal
Microsoft President Brad Smith has expressed his appreciation for the UK’s Competition and Markets Authority (CMA), describing the regulatory body as “tough and fair.” This comes after the CMA initially blocked Microsoft’s massive $68.7 billion deal with Activision Blizzard last year.
The controversy began in April when the CMA raised concerns about the proposed deal, leading Smith to criticize the regulator and express his disappointment, stating that confidence in the UK had been “severely shaken.” At the time, he even claimed that the European Union was a more attractive place to start a business than the UK, marking it as the “darkest day” for Microsoft in its four decades of working in Britain.
However, in a recent interview with the BBC’s Radio 4 Today program, Smith acknowledged a change in perspective. “I certainly learned a lot personally,” he admitted. “I wouldn’t step back necessarily from all of the concerns I raised when I talked way back in April, but I might choose slightly different words to make my point.”
Related: UK Regulator Throws Lifeline To Microsoft-Activision Blizzard Deal
The CMA forced Microsoft to restructure its Activision Blizzard deal, particularly requiring the tech giant to relinquish key cloud gaming rights in the UK and several other global markets. Despite the challenges, Smith commended the CMA’s strict standards. “The CMA held to a tough standard, and I respect that. In my view, it was tough and fair,” he stated. “It pushed Microsoft to change the acquisition that we had proposed for Activision Blizzard, to spin out certain rights that the CMA was concerned about with respect to cloud gaming.”
While Smith may have had a change of heart regarding his criticism of the CMA, the regulatory body was less impressed with Microsoft’s approach. CMA CEO Sarah Cardell issued a warning in October, stating, “Businesses and their advisors should be in no doubt that the tactics employed by Microsoft are no way to engage with the CMA.” She emphasized that Microsoft had the opportunity to restructure the deal during the initial investigation but chose to insist on measures that the CMA deemed unworkable, ultimately leading to a protracted process that consumed time and resources.
Despite the hurdles, Microsoft’s concessions allowed the deal with Activision Blizzard to close in October, following months of regulatory scrutiny globally. However, it’s worth noting that the Federal Trade Commission in the United States is still actively pursuing its case against Microsoft’s deal.
Source: The Verge
Featured News
Italy’s Antitrust Authority Imposes Heavy Fines on Car Rental Giants
May 9, 2024 by
CPI
Florida Firefighters’ Pension Fund Settles Lawsuit Against Carl Icahn for $2.2 Million
May 9, 2024 by
CPI
Hermes Fights Back Against ‘Far-Fetched’ Birkin Bag Lawsuit
May 9, 2024 by
CPI
European Music Streaming Firms Rally Against Apple’s Proposed Remedies
May 9, 2024 by
CPI
Google and South Carolina Clash Over State Records Demand
May 8, 2024 by
CPI
Antitrust Mix by CPI
Antitrust Chronicle® – Ecosystems
May 9, 2024 by
CPI
Mapping Antitrust onto Digital Ecosystems
May 9, 2024 by
CPI
Ecosystems and Competition Law: A Law and Political Economy Approach
May 9, 2024 by
CPI
Ecosystem Theories of Harm: What is Beyond the Buzzword?
May 9, 2024 by
CPI
Open Ecosystems: Benefits, Challenges, and Implications for Antitrust
May 9, 2024 by
CPI