In Japan, a new law for regulating digital platforms called the DP Act became effective on February 1, 2021. The discussion is going on whether to expand the scope of the DP Act to include digital advertisement. The JFTC recently proactively conducted merger reviews in the digital economy, such integrations of digital platforms and so-called killer acquisitions. Whether the JFTC will enforce an ASBP in transactions between digital platforms and consumers in accordance with the new guidelines is
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