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U.S.: Even if Hertz compromises, will rental car sector still suffer?

 |  November 20, 2012

Two years of delays by the Federal Trade Commission to approve of Hertz’s proposed $2.3 billion merger with Dollar Thrifty has some experts wondering if competition in the rental car industry will be hurt, even if the FTC approves of the merger. Seventy-two airports across the U.S. were cause for competition concern by the FTC during review, and while Hertz has suggested remedies – to sell more airport counters than originally planned – concerns are still present. Commissioner Thomas Rosch was the only one out of five members of the commission to vote against Hertz’s proposed remedies, stating that concerns remain at “several dozen” airports. According to the FTC, more than 50 million cars are rented out at airports each year, amounting to an $11 billion-a-year industry.

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