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US: Google looks to acquire HTC

 |  September 10, 2017

A new report claims that Google is in the final stages of an acquisition of all or part of the smartphone maker, HTC.

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    Taiwanese news outlet, Commercial Times, revealed the news, following up on a previous story that suggested Taiwan-based HTC was interested in a sale. Despite once being one of the more popular smartphone makers in the United States, HTC has suffered from several consecutive unsuccessful smartphone launches. It recently started a separate division that sells virtual reality headsets.

    While CBNC is skeptical about the news report, it does note that Google could be interested in HTC because it builds the Google Pixel and would be a good fit for company, as it continues to service to consumers with its “Pixel” smartphone brand.

    In addition, Commercial Times said HTC’s poor financial position and Google’s desire to “perfect [the] integration of software, content, hardware, network, cloud [and] AI” is the driving force behind Google’s interest in an acquisition. The news outlet said Google may make a “strategic investment” or “buy HTC’s smartphone R&D team” so that the [virtual reality] team would exist as its own.

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