Proxama, NFC, mobile wallet and mobile marketing technology provider has announced a partnership with SMARTRAC, a developer manufacturer and supplier of RFID transponders and inlays to develop NFC-based campaigns. The partnership is expected to work with consumer-facing brands and agencies from early 2013. Both companies have been advocating the use of NFC on mobile phones as an effective way for brands to engage with their customers.
We’re always on the lookout for opportunities to partner with innovators and disruptors.
Learn More