Canadian Group Puts NFC Tag In Magazine Ad

What's Next In Payments®
3:52 PM EDT January 3rd, 2013

CIBC, Rogers and RIM have teamed up to embed an NFC tag in a magazine ad that promoted the technology, according to Finextra.

The Blackberry ad will run in Connected Rogers Magazine and will feature a holiday gift offer when tapped.

Read the full story here.

Comments
Also by This Author
What's Hot
B2B Payments
Former Aeropostale VP Gets Jail Time For Business Fraud
International
Japanese Auto Parts Makers Face $202M Antitrust Fines
Alternative Financial Services
Payment Firm Partners With Lender To Power SME Financing
News
Standard Chartered Hit With $300M Fine Over Failed Money-Laundering Controls
View All Articles ››
You May Also Like
Company Spotlight
Different mPOS Strokes for Different mPOS Folks
International
Digital River Offers A Sneak Peak At Mobile eCommerce Trends
Mobile Commerce
Trustwave Buys Cenzic To Beef Up App Testing Capability
B2B Payments
Former Aeropostale VP Gets Jail Time For Business Fraud
News
The Fate Of the U.S. Export-Import Bank Uncertain When Congress Returns From Recess
Alternative Financial Services
Payment Firm Partners With Lender To Power SME Financing
International
Japanese Auto Parts Makers Face $202M Antitrust Fines
View All Articles ››