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Australia: ACCC busts ‘Aussie Beer’, actually made in China

 |  March 30, 2015

Chinese made product labelled as Aussie Beer has caused its manufacturer to be slapped with a $10,200 fine from the Australian Competition and Consumer Commission (ACCC).

From March to August 2014, the Independent Liquor Group (ILG) supplied a green and gold-branded product named Aussie Beer, with labelling that incorporated the statement “100 per cent owned” within a map of Australia and the statement “Australia’s finest malt”.

According to a statement issued by the ACCC, ILG’s packaging represented its Aussie Beer product as product made in Australia, when in fact it was made in China.

“The infringement notice was issued because the ACCC had reasonable grounds to believe that ILG had made false or misleading representations about the country of origin of the Aussie Beer product, in contravention of the Australian Consumer Law (ACL),” the ACCC statement said.

 

Full Content: The Drinks Business

 

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