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Singapore: Heineken offered non-compete break to enter market

 |  November 4, 2013

Heineken’s non-compete clause, which was included as part of the beer giant’s merger agreement with Fraser & Neave, will reportedly not be enforced as a way for Heineken to enter the Singapore market.

Heineken’s non-compete clause was part of a deal to acquire Fraser & Neave’s 50 percent stake in Asia Pacific Investment last year. The contract specifically stated that the Netherlands-based brewery would not enter the Singapore market for two years following the buyout’s finalization.

Fraser & Neave, however, has offered not to enforce the agreement following discussions with the Competition Commission of Singapore.

Full content: Straits Times

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