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Spain: Amid olive oil shortage, new giant to break through

 |  March 31, 2013

Spain’s competition authority, the CNC, has reportedly given the go-ahead for two of the nation’s major olive oil companies to merger. The world’s most successful seller of olive oil, Deoleo, and the world’s largest producer of the oil, Hojiblanca, were approved to go ahead with the deal after Deoleo agreed to certain undertakings, including agreeing not to share market sensitive information. Deoleo already remains a controller of three of the globe’s top-four olive oil companies: Bertolli, Carapelli and Carbonell. Hojiblanca includes 95 co-ops to its name and has reportedly increased its steak in Deoleo to 10.3 percent. Reports say the merger will make the combined entity a leader within all positions of the “entire process,” including production and retail.

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