Following the announcement that Google will need to strengthen its offer to settle concerns over the way the company presents its search results, the European Commission is reportedly intensifying its scrutiny of the search giant. Reports say the Commission is circulating a new questionnaire to Google’s rivals regarding whether lower rankings in the search engine sector are negatively affecting traffic to their sites. The document was obtained by Reuters. Google’s earlier offer included an agreement to label which search results were owned by Google and to provide users with at least three search results from rival sites; Commissioner Almunia said the offer would not suffice, however, following the submission of comments on the concessions by Google competitors. Reports say companies responding to the most recent questionnaire have until August 16 to do so.
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