It is unconfirmed whether two French coffee brands will be up for sale next year, but rival bidders have already emerged for the deal.
According to reports, Italy-based Lavazza and Israel-based Strauss Group are preparing rival bids for the brands, L’Or and Grand Mere. The sales are expected as part of a merger between Mondelez International and D.E. Master Blenders to ease competition concerns, say reports.
Unnamed sources say the Italian and Israeli companies have hired advisors to submit a bid for the French companies. Reports say the assets could be worth up to $640 million.
Full content: Reuters
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