First quarter revenue earnings were up for Hertz as the company waits for the US Federal Trade Commission to give its final approval of the rental car conglomerate’s takeover of Dollar Thrifty. The deal, made for $2.6 billion, concentrated the market until three main competitors, along with Avis and Enterprise Holdings Inc. Avis reported similar positive financial news last week. According to one expert, the consolidation of the sector can lead to a “decade-long” period of growth for the companies as well as improved pricing for consumers. The merger now puts Hertz as the second-largest rental car company in the US, but the FTC is still investigating the merger and its effects on the market.
Full Content: Businessweek
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