A PYMNTS Company

Consumer Agency follows Australia’s lead and investigates Apple iPad 4G marketing

By  |  March 29, 2012
Consumer Agency follows Australia’s lead and investigates Apple iPad 4G marketing

Prompted by the ACCC’s action over iPad marketing in Australia, the Sweden Consumer Agency is looking into Apple’s iPad marketing in Sweden. The watchdog is specifically looking at consumer complaints accusing Apple of not making it clear that the 4G technology will not work outside North America. The Swedish version of Apple’s website claims that the iPad can connect to 4G around the world, with an easy-to-miss qualification.

    Get the Full Story

    Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required.

    yesSubscribe to our daily newsletter, PYMNTS Today.

    By completing this form, you agree to receive marketing communications from PYMNTS and to the sharing of your information with our sponsor, if applicable, in accordance with our Privacy Policy and Terms and Conditions.

    Full content: Reuters

    We’d love to be your preferred source for news.

    Please add us to your preferred sources list so our news, data and interviews show up in your feed. Thanks!

    Add as Preferred Source

     

    Related content: Sweden Launches an Amended Competition Act: Providing further alignment with Community law, new merger thresholds, and introducing a disqualification order regime for cartel infringements (Peter Alstergren, Vinge & Per Karlsson, Swedish Competition Authority)