Germany/Japan: Bosch, Sony clear antitrust hurdles

Following antitrust approval the business partnership of Bosch Security Systems and Sony became effective by Febuary 1, except in China where it will start in April. The collaboration was first announced in November 2016.

The partnership entails a sales and marketing cooperation as well as a technical collaboration. As part of the sales and marketing partnership, Sony’s video security sales and marketing associates joined a newly formed dedicated team within the Bosch Security System organization. Sony’s video security customers, in all markets except Japan, will be served and supported by this sales and marketing team.

“We are happy to welcome these experienced colleagues in our organization and are convinced we will further grow the business with Sony’s products by providing excellent support and service to our customers,” says Michael Hirsch, vice president for sales and marketing of the Sony Security Business within Bosch.

The partnership will feature jointly developed products that fully leverage Sony’s expertise in video image quality and performance, adds Toru Katsumoto, deputy president of imaging products and solutions sector, president of professional products group, Sony.

Full Content: Security Info Watch

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