Basketball icon and 23XI Racing co-owner Michael Jordan made an unexpected appearance in Charlotte’s federal courthouse Monday as he and fellow NASCAR team owners pursued a lawsuit against the auto racing giant, alleging monopolistic practices. This high-profile case centers on claims that NASCAR’s charter system stifles competition and places independent teams at a disadvantage.
According to New York Post, Jordan, known globally for his NBA dominance with the Chicago Bulls, now finds himself at the center of a legal battle within the world of NASCAR. Seated in the front row, Jordan closely followed the proceedings as antitrust attorney Jeffrey Kessler presented arguments requesting a temporary injunction. This measure would allow Jordan’s team, 23XI Racing, to continue competing while they challenge the system NASCAR has in place.
The lawsuit, filed last month by 23XI Racing and Front Row Motorsports, is the culmination of a lengthy dispute over NASCAR’s charter structure, which effectively binds teams to NASCAR-approved tracks, suppliers, and an exclusive league framework. The legal action followed a tense negotiation period in which NASCAR reportedly issued a final, non-negotiable charter offer in September. Both 23XI Racing, co-owned by Jordan and NASCAR driver Denny Hamlin, and Front Row Motorsports, owned by entrepreneur Bob Jenkins, refused to sign, sparking the legal challenge.
Read more: Michael Jordan’s NASCAR Antitrust Case Kicks Off in Federal Court
Per New York Post, the plaintiffs argue that NASCAR’s charter model consolidates power and restricts competition, with the France family, who have controlled the organization for decades, at its helm. In court filings, the team owners accused NASCAR of acting as “monopolistic bullies,” leveraging their influence to suppress independent teams and maintain a closed ecosystem that they claim benefits only those willing to comply fully with NASCAR’s terms.
As Kessler addressed the court on behalf of Jordan’s team, he emphasized the limitations imposed by the charter system, describing it as a mechanism that locks teams into a controlled and restrictive model. The plaintiffs seek changes that would open up NASCAR’s market, promoting a freer and more competitive racing environment. The injunction, if granted, would give 23XI Racing a chance to compete in upcoming races without the constraints of the existing charter model.
The outcome of this case could have significant implications for NASCAR’s business model and the sport’s competitive landscape. Observers noted Jordan’s intense focus during the hearing, suggesting his personal investment in reshaping NASCAR’s structure.
Source: New York Post
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