A PYMNTS Company

PepsiCo/Pioneer merger: Minister Patel approves the Deal

By  |  March 30, 2020

Editor, African Antitrust

In one of the few megamergers of the 2019/2020 season,
the South African Competition Tribunal approved, subject to a wide range of
public interest related conditions, PepsiCo’s acquisition of South Africa’s
largest FMCG producers, Pioneer Foods.

In predictable fashion, this was not the type of transaction which would escape the attention of Minister Patel (who oversees the portfolio of the competition agencies). Despite not being a transaction which raises any competition concerns (i.e. there being no substantive overlap in product portfolios) and no material public interest concerns, the merger was an acquisition by a major international producer, PepsiCo and Minister Patel has openly expressed his intention to involve himself…

CONTINUE READING…