Media giants Fox, Walt Disney’s ESPN, and Warner Bros Discovery are set to launch a joint sports streaming platform, as reported by CNBC on Wednesday. Citing insider sources, the platform is expected to be priced at above $40 per month.
The announcement comes on the heels of the media conglomerates’ acknowledgment on Tuesday of their intention to roll out a sports streaming service in the upcoming autumn, reported Reuters. Targeting younger demographics who are less inclined towards traditional television viewing, the collaboration seeks to tap into the burgeoning market of streaming entertainment.
According to CNBC’s report, the companies have already identified an executive to lead the venture, although the name is yet to be disclosed. The proposed service is envisioned to offer a comprehensive package encompassing television channels such as ESPN, TNT, and FS1, alongside streaming sports content.
Related: New Suit Claims Disney Uses Hulu, ESPN To Raise Streaming Costs
In a bid to maximize accessibility, subscribers will have the flexibility to opt for the service either as a standalone offering or as part of a broader streaming bundle, integrating seamlessly with existing platforms such as Disney+, Hulu, or Max.
Despite CNBC’s coverage, when approached for comment, representatives from Disney, Fox, and Warner Bros Discovery did not provide an immediate response to Reuters’ inquiries.
The collaboration between these media powerhouses underscores the shifting landscape of entertainment consumption, with streaming platforms becoming increasingly pivotal in reaching diverse audiences. As the launch of the joint sports streaming service looms closer, anticipation builds regarding its potential impact on the media industry and the evolving preferences of viewers worldwide.
Source: Reuters
Featured News
FTC Files Suit Against Liquor Giant Southern Glazer’s Over Discount Disparities
Dec 12, 2024 by
CPI
Racing Rivals Accuse NASCAR of Retaliation in High-Stakes Antitrust Battle
Dec 12, 2024 by
CPI
Samsung Challenges Indian Antitrust Investigation, Calls Raid “Unlawful”
Dec 12, 2024 by
CPI
European Sites Criticize Google’s Compliance Efforts with DMA
Dec 12, 2024 by
CPI
Banco BPM Overcomes Regulatory Hurdle in $1.7 Billion Bid
Dec 12, 2024 by
CPI
Antitrust Mix by CPI
Coopetition in The Pharma Industry: Challenges for Antitrust
Dec 12, 2024 by
Juan Delgado & Lourdes Sosa
Symmetry and the Sixth Force: The Essential Role of Complements
Dec 12, 2024 by
Adam Brandenburger & Barry Nalebuff
ESG Collaborations in Light of European Antitrust Policy and Enforcement Trends
Dec 12, 2024 by
Christian Ritz, Julia Gingelmaier & Kyra Harmes
Antitrust Chronicle® – Co-opetition
Dec 11, 2024 by
CPI
Antitrust Chronicle® – Moats & Entrenchment
Nov 29, 2024 by
CPI