The Data Point

Three Big Shifts for Banking From PYMNTS Intelligence’s Embedded Finance and BaaS Report
Three Big Shifts for Banking From PYMNTS Intelligence’s Embedded Finance and BaaS Report
July 26, 2024  |  Banking

As the financial services landscape rapidly evolves, traditional banks and financial institutions (FIs) find themselves at a pivotal juncture. The emergence of embedded finance and...

READ MORE >
How the World Does Digital: Government-Led Program Gives Netherlands a Digital Boost
How the World Does Digital: Government-Led Program Gives Netherlands a Digital Boost
July 17, 2024  |  Connected Economy

Famed for its vibrant tulips and ubiquitous bicycles, the Netherlands is proving innovation isn’t limited to pedal power. This nation, boasting the world’s largest flower...

READ MORE >
How the World Does Digital: UK Consumers Thrive in Connected Economy
How the World Does Digital: UK Consumers Thrive in Connected Economy
July 15, 2024  |  Connected Economy

Driven by widespread access to high-speed broadband and advanced mobile networks, the U.K. boasts a population deeply engaged with the digital world. From video streaming...

READ MORE >
How the World Does Digital: France’s Gen Zers Tops Digital Engagement Country Rankings
How the World Does Digital: France’s Gen Zers Tops Digital Engagement Country Rankings
July 08, 2024  |  Connected Economy

Although France checks in seventh — the first country below the median — in the recently released landmark report by PYMNTS Intelligence, “How the World...

READ MORE >
CMOs Discover GenAI as Market Research Tool
CMOs Discover GenAI as Market Research Tool
June 24, 2024  |  Data

According to PYMNTS Intelligence, about half of chief marketing officers (CMOs) already use generative artificial intelligence (GenAI) for routine tasks. Still, only a relatively small...

READ MORE >
Heads of Product Report Heavy Toll From Payments Uncertainty
Heads of Product Report Heavy Toll From Payments Uncertainty
June 20, 2024  |  Retail

Corporate heads of product drive profitability by setting strategic goals and supporting innovation across an organization’s entire product line. Unlike CFOs and corporate heads of...

READ MORE >
Gen Z Slow to Adopt Co-Branded Travel Credit Cards
Gen Z Slow to Adopt Co-Branded Travel Credit Cards
June 14, 2024  |  Credit Cards

While 68% of U.S. consumers own general-purpose credit cards, 28% now carry specialized co-branded or store-issued cards, and the appeal of travel-related cards is strong....

READ MORE >
The One Thing All Parents Have In Common: They Don’t Scrimp on Baby Products
The One Thing All Parents Have In Common: They Don’t Scrimp on Baby Products
June 13, 2024  |  Retail

As consumers look for ways to cut back their retail spending, many are willing to make sacrifices on product quality, but not when it comes...

READ MORE >
35% of Lower Income-Earning Consumers Unaware of Card-Linked Offers
35% of Lower Income-Earning Consumers Unaware of Card-Linked Offers
June 11, 2024  |  Consumer Insights

Card-linked offers — the coupon-like incentive programs that reward credit and debit card holders for using their cards — are highly popular with consumers who...

READ MORE >