A PYMNTS Company

US: Yahoo begins testing search partnership with Google

 |  July 2, 2015

Yahoo! recently confirmed that it is testing out other search providers starting with Google. SEO book author Aaron Wall discovered the tech giant’s plans and shared screen shots.

    Get the Full Story

    Complete the form to unlock this article and enjoy unlimited free access to all PYMNTS content — no additional logins required.

    yesSubscribe to our daily newsletter, PYMNTS Today.

    By completing this form, you agree to receive marketing communications from PYMNTS and to the sharing of your information with our sponsor, if applicable, in accordance with our Privacy Policy and Terms and Conditions.

    Yahoo explained: “As we work to create the absolute best experiences for Yahoo users, from time to time, we run small tests with a variety of partners including search providers.”

    A representative for Yahoo added that there was nothing more to share at this time. It is important to point out that Yahoo already has a renewed Microsoft Corporation deal that requires it to post Bing ads in at least 51% of the search results.

    Full content: The New York Times

    Want more news? Subscribe to CPI’s free daily newsletter for more headlines and updates on antitrust developments around the world.