Why Leap Commerce’s Founders Left Facebook

Last year, a team of engineers left Facebook to build a better shopping platform, combining social and other data with enhanced visual features to improve the consumer experience.

Today, that company is called Leap Commerce, and its Best Decision commerce engine is hoping to revolutionize the way shoppers use mobile to make purchases.

We spoke with Trevor Hughes, Leap’s vice president of marketing, about the specific pain points Leap Commerce is hoping to address; the details behind how Best Decision really works; and how some nifty payments technology could help the company differentiate itself from others in the space.