Digital marketing analysis and researcher provider eMarketer has issued a new forecast of digital retail and travel product sales. The study found that eCommerce in the Asia-Pacific region is expected to grow by 23 percent through the end of 2013.
Of the Asia-Pacific Countries, China and Indonesia are expected to grow the fastest, with sales in these countries rising 65 percent and 71 percent, respectively.
“Asia-Pacific already accounts for nearly a third of all B2C eCommerce sales in the world, a share of the total just below North America’s,” eMarketer said. “Next year, Asia-Pacific will lead all regions in share of the worldwide total spent online.”
For more insights, read the full report here.
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