Max

Amazon to Insert Ads Into Prime Video Beginning Jan. 29
Amazon to Insert Ads Into Prime Video Beginning Jan. 29
December 27, 2023  |  Amazon

Amazon has apparently set a date for adding ads to its Prime Video content. The company will begin introducing commercials to movies and TV shows for viewers in...

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Max Streams Through YouTube as Consumers Feel App Fatigue
Max Streams Through YouTube as Consumers Feel App Fatigue
December 14, 2023  |  Streaming

With the number of streaming apps proving frustrating to consumers, leading players are finding ways to collaborate to avoid getting cut. Most recently, Max is...

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Streaming Services Compete for Consumers’ Holiday Spending With Giftable Subscriptions
Streaming Services Compete for Consumers’ Holiday Spending With Giftable Subscriptions
December 14, 2023  |  Streaming

From directly giftable subscriptions to traditional gift cards, video streaming services are finding ways to capture consumers’ holiday season spending. Notably, leading players in the...

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Max Sheds Subscribers as Ads Boost Streaming Revenue
Max Sheds Subscribers as Ads Boost Streaming Revenue
November 08, 2023  |  Earnings

Warner Bros. Discovery is seeing its direct-to-consumer (D2C) subscriptions lose members, even as the shift to ad-supported models helps drive revenue increases for these services....

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The Decline of Traditional TV: Streaming Takes Over
The Decline of Traditional TV: Streaming Takes Over
August 15, 2023  |  Subscriptions

The days of sitting down to enjoy your favorite television show on traditional broadcast or cable are rapidly declining. For the first time, the total...

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