Wellful

Wellful CEO Says Jenny Craig Can Reach Wider Audience as D2C Brand
Wellful CEO Says Jenny Craig Can Reach Wider Audience as D2C Brand
October 04, 2023  |  eCommerce

Rebooted as a direct-to-consumer (D2C) brand, Jenny Craig will now benefit from the widespread expansion of its audience beyond just the locations it can service...

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Wonder Nabs Blue Apron for $103 Million Amid Meal Delivery Consolidation
Wonder Nabs Blue Apron for $103 Million Amid Meal Delivery Consolidation
September 29, 2023  |  Acquisitions

As competition for consumers’ meal delivery spend heats up across businesses ranging from direct-to-consumer (D2C) sites and major food brands to restaurants and aggregators, Wonder...

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Jenny Craig’s eCommerce Revival Comes as D2C Supercharges Weight Loss Industry
Jenny Craig’s eCommerce Revival Comes as D2C Supercharges Weight Loss Industry
July 06, 2023  |  eCommerce

Jenny Craig is poised for a digital comeback as the rise of direct-to-consumer (D2C) enables weight loss brands to find an audience in more targeted ways...

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Jenny Craig to Get New Life as eCommerce Brand
Jenny Craig to Get New Life as eCommerce Brand
July 05, 2023  |  eCommerce

Bankrupt weight-loss company Jenny Craig is getting a new lease on life. As CNBC reported Wednesday (July 5), rival weight-loss meal firm Wellful has purchased Jenny Craig’s assets and will revive...

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