Amazon To Expand Into Video Game Streaming

Amazon to Expand Into Video Game Streaming

Online giant Amazon is reportedly developing a video game streaming service that wouldn’t involve a peripheral and would solely exist on the internet, according to reports.

The video game industry has been steadily changing from a physical disc business into a download-type service, with the proliferation of faster online download speeds. As the shift continues, players might not need pricey consoles to power games, and the digital burden would be on data centers. This would let gamers use simpler devices.

The new service, which won’t be available until next year at the soonest, would put Amazon in league with Microsoft, Google and Nintendo, who all offer streaming services or are working on them.

Last year, Amazon launched a service based in the cloud that allows developers the use of competitions, invites, giveaways and leaderboards.

Amazon’s start of the year has been prosperous, and it recently became the largest company in the world. On Monday (Jan. 7), the eCommerce giant passed Microsoft as the largest company by market value, according to reports. Amazon was worth about $8 billion more than Microsoft on Monday, at $799 billion to Microsoft’s $791 billion. With that news, Amazon stocks rose about 3.5 percent on Monday, which equals about $1,632 a share.

Amazon also announced that it wanted to open 3,200 cashierless stores by the year 2021. The company could also be looking to expand into airports. A person familiar with the plans told Reuters that the retail giant is in the beginning stages of exploring the idea. “Think about how you can expose your brand,” the source told Reuters. “You’ll be able to build broad awareness just being in a dozen of the best airports.”



The How We Shop Report, a PYMNTS collaboration with PayPal, aims to understand how consumers of all ages and incomes are shifting to shopping and paying online in the midst of the COVID-19 pandemic. Our research builds on a series of studies conducted since March, surveying more than 16,000 consumers on how their shopping habits and payments preferences are changing as the crisis continues. This report focuses on our latest survey of 2,163 respondents and examines how their increased appetite for online commerce and digital touchless methods, such as QR codes, contactless cards and digital wallets, is poised to shape the post-pandemic economy.