Consumers value payments choice and other features that make shopping and buying easier across channels, with seven in 10 respondents telling PYMNTS they would choose a particular merchant if it offered meaningful versions of these experiences. Find out how to make the connection.
A PYMNTS Special Report
Inside the Playbook
- 19.3: Average number of purchases millennials make every year
- 25 percent: Share of bridge millennials buying online who prefer Amazon
- 50 percent: Portion of consumers who prefer omnichannel shopping experiences