Visa Increases Customer Loyalty with Stratus Rewards

In this exclusive NEXTcast interview, PYMNTS.com sits down with Diana Berman, the newly appointed Senior Vice President at Stratus Rewards LLC

This native Australian will direct the upcoming launch of the Stratus Rewards Visa White card in Europe and the strategic development and expansion of the Stratus Rewards business worldwide. Listen to this exlcusive NEXTcast for more.

        


 

Executive Bio: Diana Berman, Senior Vice President Stratus Rewards LLC

As Senior Vice President, Diana Berman, will direct the upcoming launch of the Stratus Rewards Visa White card in Europe and the strategic development and expansion of the Stratus Rewards business worldwide.  Stratus Rewards, a division of Stratus Media Group, Inc., is a by-invitation-only, lifestyle platform and credit card rewards system created expressly to support and enhance the affluent lifestyle.

With internationally renowned specialist skills in brand & market development, Diana joins Stratus Rewards from Quintessentially, a leading international affluent lifestyle and concierge company with locations in over 50 cities worldwide.  As President of the Americas, Diana was responsible for all aspects of strategic development and expansion of the business throughout North, Central and South America.

Prior to her role at Quintessentially, Ms. Berman worked at Sony Corporation of America, where she developed and negotiated campaigns and digital content services for Fortune 500 brands.  Before joining Sony, Diana was based in London, where she worked extensively with the U.K. entertainment industry, creating innovative brand alliances and content licensing deals. She was the architect of ‘Orange Wednesdays,’ a multimillion dollar, award winning joint venture with France Telecom-Orange.    

A native Australian, Diana holds degrees in Psychology from University of New South Wales and Marketing from University of Technology Sydney. She maintains residency in both the U.S. and U.K.  and will manage Stratus Rewards operations from offices in New York City, London and Switzerland.

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Latest Insights: 

The Which Apps Do They Want Study analyzes survey data collected from 1,045 American consumers to learn how they use merchant apps to enhance in-store shopping experiences, and their interest in downloading more in the future. Our research covered consumers’ usage of in-app features like loyalty and rewards offerings and in-store navigation, helping to assess how merchants can design apps to distinguish themselves from competitors.

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