Categories: Loyalty & Rewards

Dunkin', Shell Offer Consumer Savings Program

Shell Oil Company and the rebranded Dunkin’ are expanding their partnership beyond the popular Fuel Rewards program. Running until the end of 2020, the “Sip Dunkin’, Save at Shell” promotion will save $.10 per gallon every time five Dunkin’ beverages are purchased by Shell Gold Status members with Fuel Rewards and DD Perks Rewards program members.

“Shell is thrilled to expand our partnership with Dunkin' beyond a successful Northeast pilot to a national offering, allowing more consumers the ability to both enjoy their favorite Dunkin' beverages and save when filling up their vehicle[s],” said Todd Gulbransen, head of loyalty and CRM North America for Shell. “This national expansion has been something Shell, Dunkin' and the Fuel Rewards program have been working on collaboratively — the teams are excited to offer consumers across the country the opportunity to enjoy the benefits of both loyalty programs.”

Gulbransen’s enthusiasm was echoed by senior leadership at Dunkin’.

"From the coffee in your cup to the gasoline in your car, Dunkin' and Shell both play a big part in keeping Americans fueled throughout their busy day," said Justin Unger, director of strategic partnerships for Dunkin’ Brands. “We are excited to continue to build the great partnership between our two brands throughout 2020 with the ‘Sip Dunkin’, Save at Shell’ partnership, and deliver significant new rewards that fit so seamlessly into our on-the-go customers’ daily routines.”

Unger’s colleagues reiterated the benefits of the strategic partnership.

“Since launching six years ago, DD Perks has become one of the fastest-growing loyalty programs in our industry for quickly and conveniently delivering rich rewards and experiences for our members,” said Stephanie Meltzer-Paul, vice president of digital and loyalty for Dunkin’. “Allowing our loyal members to link their DD Perks and Fuel Rewards accounts, and save with each visit to the pump, is yet another innovative way Dunkin’ is delivering meaningful value and fueling our on-the-go guests’ daily routines.”

Get our hottest stories delivered to your inbox.

Sign up for the Newsletter to get updates on top stories and viral hits.



Banks, corporates and even regulators now recognize the imperative to modernize — not just digitize —the infrastructures and workflows that move money and data between businesses domestically and cross-border. Together with Visa, PYMNTS invites you to a month-long series of livestreamed programs on these issues as they reshape B2B payments. Masters of modernization share insights and answer questions during a mix of intimate fireside chats and vibrant virtual roundtables.

Recent Posts

Why One Says Middle-Class Americans Need A New Bank

Middle-class consumers feeling that they’re getting the short end of the stick when it comes…

13 mins ago

What No One Saw Coming In AP Automation And What Comes Next

Predictions are hard, goes the old saying – particularly when they’re about the future.  David…

14 mins ago

Mastercard On The ‘Digital-First’ Transformation Of Credit Cards Into Daily Money Management Tools

The great digital shift is transforming credit cards into money management tools. In an interview…

15 mins ago

Banking-As-A-Service Helps Corporates Monetize New Payments Flows

More than 40 percent of United States businesses received at least some of their invoices…

16 mins ago

Elan On The Four Pillars Of A Successful Mobile Card App

The plastic card, by necessity, is giving way to digital cards, and mobile apps are…

16 mins ago

UK Cracks Down On Late Payments To Suppliers

Large U.K. companies could face fines or penalties if they don’t pay smaller suppliers on…

5 hours ago