Point of Sale

Zomato Expands Into Restaurant POS

The restaurant search app Zomato has found a new vertical for itself: point of sale.

The Economic Times reports that the New Delhi-based startup is trying out a new, cloud-based point-of-sale product called Zomato Base.

Specifically, the outlet describes Zomato Base as an Android-based POS system through which restaurants can manage a number of operations, including menu, recipe and inventory, as well as CRM (customer relationship management) and real-time analytics. Additionally, the product includes a built-in payment solution that accepts debit and credit cards.

India's The Beer Cafe, reports ET, will be the first restaurant chain to deploy Zomato Base at all of its locations (numbering 35), having been selected by Zomato following discussions with a number of restaurants about piloting the POS offering.

"In its initial version, the product was workable only for certain types," Zomato Cofounder Pankaj Chaddhah told the outlet. "We have now added multiple modules so that the product will be widely applicable to all sorts of restaurants."

Chaddhah added that his company plans to implement Zomato Base at a fine dining restaurant — a category he describes as "one of the most complicated ... in terms of [restaurants] managing their back ends" — in the near future.

The ET story adds that Zomato — whose first product acquisition (about a year ago) was another cloud-based point-of-sale product called MaplePOS — is expected to experience a notable uptick in revenue as a result of Zomato Base.

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NEW PYMNTS DATA: HOW WE SHOP – SEPTEMBER 2020 

The How We Shop Report, a PYMNTS collaboration with PayPal, aims to understand how consumers of all ages and incomes are shifting to shopping and paying online in the midst of the COVID-19 pandemic. Our research builds on a series of studies conducted since March, surveying more than 16,000 consumers on how their shopping habits and payments preferences are changing as the crisis continues. This report focuses on our latest survey of 2,163 respondents and examines how their increased appetite for online commerce and digital touchless methods, such as QR codes, contactless cards and digital wallets, is poised to shape the post-pandemic economy.

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