Consumer choice

The theory of consumer choice is the branch of microeconomics that relates preferences to consumption expenditures and to consumer demand curves.

Source: en.wikipedia.org

ACI: 2021 was the Year of the 3Cs

ACI: 2021 was the Year of the 3Cs
ACI: 2021 was the Year of the 3Cs
January 07, 2022  |  Opinion

In a year defined by the COVID pandemic, two other Cs also moved to the forefront of consumers’ minds in 2021: convenient and contactless. Debbie...

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In-Store Checkout Set to Drive Buy Now Pay Later Growth
In-Store Checkout Set to Drive Buy Now Pay Later Growth
December 02, 2021  |  BNPL

With 14% of online shoppers — more than 28 million U.S. adults — using buy now, pay later (BNPL) to pay for a purchase at...

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How Product Drops, Marketplaces and Payments Keep Gen Z Loyal, D2C Brands Profitable
How Product Drops, Marketplaces and Payments Keep Gen Z Loyal, D2C Brands Profitable
November 29, 2021  |  Retail

For decades, fashion followed a wholesale model, with brands serving as the creative houses and the retailers holding most of the power in the customer...

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Tablestakes: All Subscription Commerce Merchants Must Be As Good As Top Performers
Tablestakes: All Subscription Commerce Merchants Must Be As Good As Top Performers
October 01, 2021  |  Subscriptions

Demand for subscription boxes filled with all sorts of retail products became ubiquitous during the pandemic in 2020 and have remained hot ever since, but...

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New Studies Point To Consumers Buying Big-Ticket Purchases Through Digital Channels, BNPL
New Studies Point To Consumers Buying Big-Ticket Purchases Through Digital Channels, BNPL
September 29, 2021  |  BNPL

The use of digital shopping platforms is pacing that of ‘buy now, pay later’ (BNPL) growth as more consumers embrace the convenience and speed of...

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Featurespace Patents Show Role Of Neural Networks In Finding Transaction Anomalies In Real Time
Featurespace Patents Show Role Of Neural Networks In Finding Transaction Anomalies In Real Time
July 12, 2021  |  Cybersecurity

The window financial institutions (FIs) have to determine “good” customers from “bad” lasts milliseconds. Get the Full Story Complete the form to unlock this article...

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Smart Data And AI Use Can ‘Nudge’ Customers To Better Offers
Smart Data And AI Use Can ‘Nudge’ Customers To Better Offers
June 24, 2021  |  Digital Payments

Data, in a way, exists as a currency. Get the Full Story Complete the form to unlock this article and enjoy unlimited free access to...

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PYMNTS Launches The Connected Economy Platform, CE 100 Tracking Index
PYMNTS Launches The Connected Economy Platform, CE 100 Tracking Index
June 21, 2021  |  Commerce Connected

Two weeks ago, Ferrari named its third CEO in as many years. That wasn’t the big news. This new CEO, Benedetto Vigna, isn’t a car...

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