Today in data, Google makes a big investment in Latin America amid that region’s ongoing digital transformation.
Data
$175B: Projected value of digital transactions in Latin America by 2025, up from its current level of $100 billion
$1.2B: Google’s investment in Latin America, which includes funding for its digital wallet program
86%: Portion of Mexican consumers who used cash as their primary payment method, down from 93% before the pandemic
19%: Amount of Latin American eCommerce spending coming from digital wallets last year
6 in 10: Number of adults in Central America who don’t have bank accounts
