Affinity Solutions Grabs $21 Million In Funding

Affinity Solutions has received $21 million-plus in funding from a round led by Chestnut Hill Ventures, the company announced.

Affinity will use the backing to work on the next generation of its platform based on “transaction-enabled marketing programs and card-linked offers.” They will also use the backing to acquire other companies in the market.

“This additional cash infusion from Chestnut Hill Ventures comes at a key time in our growth as our retail and bank partners look to Affinity for innovative technologies that drive value for our retail and bank partners and engage customers,” said Jonathan Silver, president and chief executive officer of Affinity Solutions.

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