Loop Commerce, the operator of GiftNow, is announcing the launch of its GiftNow Card with Athleta, the Gap’s lifestyle apparel brand. GiftNow Cards are designed to allow shoppers in brick-and-mortar locations to make it easier to give the right gift, even if they aren’t sure what...
Is omnichannel enough? The classic definition, of course, is approaching sales from multiple angles: in-store, desktop, mobile devices, etc. But is it enough? After all, the omnichannel undertaking is usually one that involves a company branching out beyond what might be its traditional engagement with consumers. Consider...
How does a handcrafted footwear startup walk the line between building a brand in the real world and selling shoes in the virtual one? In the latest PYMNTS.com Omni Usage Report, a Vantiv collaboration, Randy Shuken, founder of footwear retailer Qüero, explains why he relied...
Customers are increasingly making purchases online and making decisions based on shipping – namely, how fast and how cheaply a retailer can get products to their doors. But what can merchants do when shipping can’t be sped up? In the new PYMNTS.com Omni Usage Report, a...
Pulitzer Prize-winning American poet Robert Frost was famous for using rural country metaphors when examining important philosophical issues of the modern world. Little known fact, perhaps, is that Frost was a man whose life straddled two of today’s most active centers of innovation. He was...
These days for brick-and-mortar retailers, meeting consumers at their doorsteps goes beyond operating online and digital stores. Retailers have to be OmniReadi — capable of selling in a wide range of channels and offering cohesive and creative shopping experiences that span in-store, online and in-app. But...
While in-store sales at sporting goods companies are taking a hit, Hibbett Sports finally took its business online last month after decades of being a brick-and-mortar-only business. But, with sinking stock prices and competition from the likes of Amazon, is it too little too late?...
Online shopping is nothing new, but with heavy promotion and low prices among sporting goods companies, just having an online presence likely isn’t enough to pull out a victory, especially if and when the competition somehow goes into extra innings. But while most merchants are embracing...
Merchants need to bridge the gap between online and in-store payments — gathering data that can give insight into what sells and what doesn’t, across differing channels. Problem is, separate payments channels are thrown into the mix, siloing that valuable information. Here’s how Creditcall is...
