All Things Omnichannel: A Look At 2016 Consumer Holiday Shopping Trends


To attend this live digital discussion on Wednesday, December 7, 2016 at 1:00 PM (EST), please complete the registration form shown below:

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Omnichannel’s impact this holiday season will be one of the most significant in recent years.

The ways that customers can interact and purchase from merchants is growing exponentially with new buying channels being added every day.

But what channels are delivering the highest return post implementation?

On Wednesday, December 7, 2016 at 1:00 PM (EST), join Qualpay’s CEO Craig Gass and MPD’s CEO Karen Webster for a live digital discussion surrounding the modern benefits of integrating an omnichannel strategy.

They’ll share their insights on the innovative ways in which technology solutions are now being designed for merchants to deliver a true omnichannel experience to their customers.

Key Takeaways Include:

– 2016 consumer holiday shopping trends and analysis

– Strategies to quickly add new buying channels

– Driving towards a universal customer experience to offer the same services in a physical and digital environment

– Providing a simplistic administration experience to manage all accounts in a single merchant account

– How to prolong the holiday shopping season with loyalty and targeting technologies

– Looking ahead at what’s in store for omnichannel in 2017

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Digital Discussion Presenter:

criad-gass-omnichannelCraig Gass
CEO at Qualpay

Craig Gass serves as Chief Executive Officer of Qualpay an innovative and integrated payment solutions provider headquartered in San Mateo, California.  Qualpay’s multichannel, cloud-based processing platform provides a combined merchant account with solutions that enable businesses to accept payments across all their sales channels. Qualpay continues to develop and seek out leading-edge technologies in order to provide its customers with the tools and services they need in today’s rapidly changing marketplace.

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Digital Discussion Host:

karen-webster-omnichannelKaren Webster
CEO of Market Platform Dynamics

Karen Webster is one of the world’s leading experts on payments, commerce and retail innovation, and a strategic advisor to CEOs and Boards of multinational players in those sectors. As CEO of Market Platform Dynamics, she works extensively with the most innovative players in the payments, financial services, mobile, retail, B2B, digital media and technology sectors to help them maximize the value of their platform assets, design disruptive new business models and ignite and monetize new innovation. Karen also serves as a member of the advisory board for several emerging companies.



Latest Insights:

Our data and analytics team has developed a number of creative methodologies and frameworks that measure and benchmark the innovation that’s reshaping the payments and commerce ecosystem. The September 2019 Mobile Order-Ahead Tracker, serves as a monthly framework for the space. It provides coverage of the most recent news and trends as well as a provider directory that highlights key players across the mobile order-ahead ecosystem.


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