Kohl’s is gearing up to sell Apple Watches at 400 of its 1,100 stores starting November 15. The department store hopes to lure more affluent shoppers and increase traffic. The news comes just a few weeks after Macy’s announced it would sell Apple Watches at 180 of its stores.
Apple is spreading around its $300-to-start watch. In late September, Aetna announced plans to subsidize Apple Watch for employers, customers and 50,000 of its workers.
$300 | Starting price of Apple Watch
1,100 | Total number of Kohl’s stores
400 | Number of Kohl’s store to sell Apple Watch
180 | Number of Macy’s locations selling Apple Watch
50,000 | Number of employees Aetna is offering a free Apple Watch