GoDaddy Gives Merchants Online Boost With WooCommerce Integration


To further support its WordPress users by providing them with tools for building their online presence, GoDaddy Inc. has unveiled an integration with the popular as well as powerful eCommerce engine WooCommerce. The offering reduces the usual four-step setup process into one step so that GoDaddy WordPress users can quickly make a fully functioning eCommerce site, according to an announcement.

“In one easy step, our WordPress users can immediately get their online stores up and running in the most efficient and quickest way possible,” GoDaddy SVP and GM of Global Hosting Patrick Pulvermüller said in an announcement. “GoDaddy and WooCommerce share the same goal of helping users succeed online, and we’re thrilled to be working with the WooCommerce community to help our WordPress users do this in the easiest, simplest way possible.”

The company said that the new WooCommerce plan tier significantly simplifies the onboarding process for eCommerce WordPress sites by bringing together hosting services, WooCommerce, WordPress, and integrated feature extensions into an automated one-step setup product. According to GoDaddy, the “synchronized process reduces the number of setup screens by 70 percent compared to other options in the market.”

Matt Mullenweg, the co-founder of WordPress and founder and CEO of WooCommerce parent Automattic, said in the announcement, “At Automattic, our goal is to democratize publishing and commerce on the open web.” Mullenweg continued, “WooCommerce in partnership with GoDaddy offers a tremendous opportunity to give people the freedom and simplicity to sell anything online, around the world.”

Through the integration, WordPress users can quickly establish their eCommerce sites with pre-populated, customizable design themes. GoDaddy’s WordPress users receive free access to top WooCommerce premium extensions. The company also said that it “gives users peace of mind when it comes to site and payment security by providing free auto-managed SSL, eliminating the need for regular site recertification and re-keying.”



The PYMNTS Cross-Border Merchant Friction Index analyzes the key friction points experienced by consumers browsing, shopping and paying for purchases on international eCommerce sites. PYMNTS examined the checkout processes of 266 B2B and B2C eCommerce sites across 12 industries and operating from locations across Europe and the United States to provide a comprehensive overview of their checkout offerings.