Finaro and MultiPay Partner to Streamline In-Store and Online Payments

Finaro and MultiPay have partnered to help merchants accept both in-store and online payments.

The new partnership aims to offer an improved, unified payment acceptance solution for merchants in the Nordics and the United Kingdom, the companies said in a Tuesday (April 25) press release emailed to PYMNTS.

To enable in-store acceptance of international cards, local cards and alternative payment methods, global cross-border payment provider and licensed bank Finaro will serve as the acquirer for payments company MultiPay’s certified terminals, according to the release.

In addition, for eCommerce merchants, MultiPay will be able to process transactions by serving as a payment service provider (PSP) with Finaro, the release said.

“MultiPay is one of the few international PSPs that fully covers merchants’ every need including regional important payment networks and payment methods, such as BankAxept, and increasingly popular alternative payment methods (APMs) like digital wallets and instant payments,” MultiPay Global Solutions CEO David Maisey said in the release. “Through this new partnership with Finaro, we are able to help merchants of every size across these regions drive growth by enabling quick and seamless transactions, no matter how their customers choose to pay.”

The partnership will remove complexity for both merchants and consumers, Finaro Chief Commercial and Strategy Officer Achiya Fried said in the release.

“The unbeatable combination of Finaro’s payments and acquiring, and MultiPay’s flexible, forward-thinking payment processing options will create an unrivalled solution for retailers and eCommerce merchants who wish to unify their commerce through integrated platforms,” Fried said in the release.

Merchants who have not blended brick-and-mortar and online commerce into an omnichannel have struggled, Finaro CEO Igal Rotem told PYMNTS in an interview posted in February 2022.

“No one talks about a business that is going to be only online or offline,” Rotem said at the time. “Now they talk about building offerings that can support customers — anywhere. Period.”

Among the key digital initiatives in retailers’ focus are innovation in the channels through which receive payments and the available payment methods, according to “Big Retail’s Innovation Mandate: Convenience and Personalization,” a PYMNTS and ACI Worldwide collaboration.