July 13, 2023
Bank of America Uses Virtual Reality for Training Over 200,000...
Bank of America is using digital tools to prepare employees for real-world situations. The bank is using the latest in artificial intelligence (AI), virtual reality (VR) and the metaverse to create...
July 13, 2023
Brands Are Turning to Virtual Shopping to Measure Event Impact
During the summer, when outdoor events are in demand, retailers are embracing virtual experiences. It’s not because they can’t stand the heat but because while consumer wallets are on a...
July 07, 2023
Report: Apple Vision Pro Sales Process to Include Face Scans
Buyers of Apple’s mixed reality (MR) headset will reportedly have the device tailored to them before purchase. The company will gather information about the buyer’s sizing requirements and vision prescription...
July 04, 2023
China’s XReal Sees AR Glasses Shipments Climb as Apple Stumbles
Chinese augmented reality (AR) glasses maker Xreal is reportedly nearing shipments of 200,000 units. The startup launched in August of last year and shipped 100,000 units in its first four...
July 03, 2023
Meta & Tencent To Team Up To Relaunch Business In...
Meta has reportedly turned to China’s Tencent to resurrect its business in that country. A potential roadblock to the tech giant’s efforts, however, could be its CEO’s apparent views on China,...
July 03, 2023
Report: Meta Looks to Tencent to Relaunch Business in China
Meta has reportedly turned to China’s Tencent to resurrect its business in that country. A potential roadblock to the tech giant’s efforts, however, could be its CEO’s apparent views on...
July 03, 2023
Apple Reportedly Slashes Vision Pro Glasses Production Forecast
Apple has apparently scaled back its production forecast for its mixed-reality headset amid manufacturing troubles. Also on hold: plans for a more affordable version of the $3,500 Vision Pro headset,...
June 29, 2023
Try Before You Buy — What Brands and Retailers Are...
We all shop online. That’s probably a safe bet to make these days, right? And while online shopping certainly has its pros, it also has its cons, and at times...
June 29, 2023
A Brief Look at Recent Market Developments Since The Bundeskartellamt’s...
In a Discussion Report published in August 2022 the Bundeskartellamt outlined the findings of its sector inquiry into non-search online advertising and presented them to market participants and observers for...